Hair Product Trends Coming In 2021 – How The Pandemic Impacted Hair Care

For those who want to take the plunge and lighten their hair (we strongly suggest consulting a stylist virtually for this or, if safe / possible, working with a stylist at your home), there are several options available at home. “While it might not be exactly like the salon, it’s very useful if you’re in a rush or trying to go to the salon less,” says Rachel Bodt, New York-based colorist. In January, L’Oréal Paris is releasing its Excellence Cool Supreme box dye, a range of shades that come in cool and ashy tones. Each is formulated with built-in technology to prevent your color from turning brassy.

PH Plex is an accessible, professional-grade three-step plex system that you can use to protect your hair from the ravages of bleach. Compare it to salon lightening plexes (like Olaplex), but it’s formulated for easy use by anyone around the home. It rebuilds and strengthens the bonds that can easily be broken by bleach, without you, the user, having to do too much work to gauge how much you need to do. And even if you not To lighten your hair, you can use steps one and two to strengthen your locks, which, as Los Angeles-based hairstylist Kendall Dorsey tells me on Zoom, is a godsend for frizzy, curly hair.

Blondes, in particular, should pay special attention to how they retain their color. “It is important to be aware of the tones you are adding to your hair because [blonde strands] are very porous, so they will absorb color easily, “explains Los Angeles-based hairdresser Laura Polko.” Even using an oil that has a yellow tint like argan is not ideal for blondes because it turns the ends yellow. ”

Be sure to maintain your color with purple shampoo and other purple tinted products. Polko prefers Sun Bum Blonde Tone Enhancer Leave-In Spray, and we love Best of Beauty Award-winning Beachwaver Co. BRB Blonde Purple Shampoo and Conditioner.

If you’re looking for easier color maintenance in a gloss, Tresemmé is releasing a set in January. The range includes four shades: a light shine, a light blonde, dark brown and light brown option.

Multitasking scalp care

Scalp care was important in 2020, as we planned, and it will continue in 2021. With more and more people suffering from hair loss and hair maintenance, it becomes more and more important for us to take care of our scalp at home. This time around, these products are multitasking, formulated not only to give you a healthy scalp, but also to stimulate hair growth, clear scalp and hair from impurities, and strengthen your strands.